VASQUIAT is a fancy fun new fashion brand that have really done a curveball when it comes to sales cause, get this, they do the sales before a collection launches, not after. Right? Anyway, super exclusive, you gotta get an invite to get in on it. If you know you know and you get some super great deals on mega-fashion fashion. So how do you get more people to sign up for a thing that's mega exclusive without losing the exclusivity? What a conundrum but with a bit of headscratching we came up with She Knows. It talks directly to the target market and literally noone else, being like get in on this, but we're only saying it to you cause ur cool. Directed by Rogelio and produced by CANADA.
Adriana Roslin did these phantastic photographs which we turned into all kinds of advertising. You name it, we did the cutdown. And more. Pop up store invite? Yeh we did that.
I worked on this project with the dream team at FLIRT, as Creative Director and copywriter, and man did we have a blast. Shout out to Alba Ciercoles for being a badass art director, and Nunu Muñoz Ramos and Laura Isern for being kick-ass account handlers. MORE ADVERTS.